The shoe that started it all….
In 1972 Bill Bowerman used his wife’s waffle iron to mold the sole of a shoe that has better traction, creating a shoe called the ‘Moon Shoe’ and distributed it to four track & field athletes at the 1972 Olympic Trials.
That same year the first line of Nike footwear hit the stores.In 1978 Blue Ribbon Sports is renamed Nike Inc.
Meet Flyknit, Nike’s newly developed lightweight footwear that will be used by the US Olympic Track & Field team in London this summer.
“NIKE embarked on a four-year mission of micro-engineering static properties into pliable materials. It required teams of programmers, engineers and designers to create the proprietary technology needed to create the knit upper. The next steps were to map out where the specific yarn and knit structures were needed. Applying 40 years of knowledge from working with runners, NIKE refined the precise placement of support, flexibility and breathability - all in one layer. The result is precision engineering in its purest form, performance on display. Every element has a purpose: resulting in one of the lightest, best fitting running shoes NIKE has ever made.”
Similar surface to what is used on golf balls, these Nike suits may actually let runners break further records.
New “retro” Vibram Five Fingers
Web Design for the Tallahassee Turkey Trot by Taproot Creative
I think a lot of races don’t put enough emphasis on the web for pulling in runners. I know that as someone who spends most of my day on the computer, both at work and at home, I am much more likely to join a race if I can easily find information on it online. This also includes the race having an easy to navigate and pleasant to look at web page and preferably options for email communications and social networking sites such as FaceBook or Twitter.
With at least one race I did this year I was able to sign up on thier website but the race was taking place in a nature preserve and I had to search Google for a good 30 minutes to find out what time the nature preserve would be opening that morning. When I went to pick up my race packet the day before there was also a fee to park, which was not mentioned on the website.
More race coordinators need to consider going through actual design companies to create and manage their sites so that things are not missed and more people can be drawn to their events. This website is a perfect example of doing it the right way.
On its face, fear is neither good nor bad. It’s simply part of our biological makeup. It can be beneficial in that fear warns us of potential danger and is a key component of our self-preservation. Fear also serves as a reminder of the repercussions of our actions, causing us (ideally) to think before we act. However, if allowed to run wild, fear can also sabotage our long-success and stifle us. It can rob us of one of the most important experiences we stand to gain in life: failure.